The Unscripted SEO Podcast
Unfiltered. Unpredictable. Unforgettable.
Step into the thrilling chaos of real-world SEO with the Unscripted SEO Podcast by SEO Arcade.
Hosted by SEO veteran Jeremy Rivera and surprise industry guests, this is where authentic stories collide with actionable strategies—no scripts, no fluff, just raw SEO truth.
Whether you’re an SEO pro hunting for an edge or new to the game craving straight-talk advice, tune in for raw conversations, unexpected insights, and insider tips you won’t find anywhere else.
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Recent Episodes
Show Notes: Nick Eubanks on SEO, Digistore24, and the Moats That Still Matter
Show notes for the Unscripted Small Business Podcast episode with Nick Eubanks, Global CMO at Digistore24. Covers SEO's five deaths, the HCU, AI content workflows, affiliate marketing in the LLM era, and the moats that still matter.
Content Marketing Mastery with Cauveé: How to Build Your Personal Brand Empire
Cauveé the Inspiration Engineer joins Keith Breseé on the Unscripted SEO Podcast to break down what's actually working in content marketing — from Substack and Beehive to the law of reciprocity, category kingship, and how to reverse-engineer a content strategy from your five-year goal.
International SEO: Unlocking Global Markets with Christina Spaulding
Christina Spaulding of Manzanita Marketing discusses international SEO strategies, multilingual content, hreflang tags, and how to tap into Spanish-speaking markets in the US. Key insight: people prefer by 85% to purchase in their first language.
13 Years at REVOLVE: What Paul Baterina Learned About Long-Tail Pages, Link Building & LLM Visibility
Paul Baterina has been the solo SEO at REVOLVE for 13 years — managing SEO across 260,000 products with no blog, no link building team, and a live A/B test currently showing a 25% organic lift on long-tail category pages. Here's what he shared on Unscripted SEO.
Why Your Customer Is the Hero (and You’re Not) — with Bruce Ashford
🎙️ Unscripted SEO Podcast Why Your Customer Is the Hero (And You're Not) — with Bruce Ashford Message clarity, structural clarity, and the StoryBrand-inspired framework...
What AI Visibility Really Means — And Why It’s Not a Buzzword
🎙️ Unscripted SEO Podcast What AI Visibility Really Means — And Why It's Not a Buzzword Jason Wade's framework for AI visibility and entity engineering — why it's the...
The Science and Strategy of Link Building with Alejandro Meyerhans
🎙️ Unscripted SEO Podcast The Science and Strategy of Link Building with Alejandro Meyerhans From Spanish waiter to seven-figure link building agency — the mathematical...
GROAS Autonomous Google Ads: What Full AI Management Actually Looks Like
🎙️ Unscripted SEO Podcast GROAS Autonomous Google Ads: What Full AI Management Actually Looks Like David Pourquery on building an AI that manages Google Ads campaigns...
Brandon Leibowitz on Schema, AI Overviews, and Playing the Long Game in SEO
🎙️ Unscripted SEO Podcast Brandon Leibowitz on Schema, AI Overviews, and Playing the Long Game in SEO 18 years of SEO experience distilled: why schema markup is the...
Hot, Warm, Cold: Greg Merrilees Intent Framework That Turns Website Visitors Into Actual Leads
🎙️ Unscripted SEO Podcast Hot, Warm, Cold: Greg Merrilees' Intent Framework That Turns Website Visitors Into Actual Leads Founder of Studio1 Design on why pretty websites...