Business growth strategist Ann Carden on charging three to ten times more, why high-end clients are easier, and when SEO and Google Ads are the wrong play for relationship-driven buyers.
Ann Carden on Premium Positioning: Are You Going Low When You Should Be Going High? Read More »
Erika Braeger of Ten Speed returns: why machine readability comes first, the page speed and redirect debt she fixes most, and how EEAT and schema feed LLM visibility.
Erika Braeger on Machine Readability, Page Speed & Schema for LLMs Read More »
GBPly’s Mike Martin on the GBP loop, verifying last, editable citations, independent practitioner profiles, Ask Maps and opening a second location.
Mike Martin on the GBP Loop: Google Business Profiles Have No End Date Read More »
Snap SEO’s Josh Shankowsky on information gain, cultural onboarding, nonprofit sponsorship links, the Search Console I am filter and Google Discover.
Josh Shankowsky: AI Tools Are Consensus Engines Read More »
Searchpedia’s Laura Iancu on AI search quick wins, synthetic visibility data, AI slop vs AI-generated content, and Google Discover.
Laura Iancu: AI Search Quick Wins Are a Wave About to Crash Read More »
Chris Panteli of Linkifi on why digital PR is a homepage game, why a BBC link is zero risk, and what ChatGPT actually cites.
Chris Panteli: Digital PR, Brand Signals and the Zero-Risk Link Read More »
Laurent Cohen launched a 1.6 million page directory and got 300,000 pages indexed in about four months. His explanation: voice agents on every page, and the retention they create.
Laurent Cohen: We Are Indexing Voice Agents, Not Pages Read More »
Laura Smith of ICS-digital on localizing campaigns, hreflang and US media pitfalls, meme culture, and the Human-Machine Memory Gap.
Laura Smith: Localize, Don’t Translate, and Get Remembered Read More »
Ross Hudgens of Siege Media on why versus pages, proof on the page and being best for something drive AI search visibility.
Ross Hudgens on GEO: Versus Pages, CRO and the Co-Citation Vote Read More »
Bradley Benner does white-label fulfilment, so other agencies’ SEO work reaches his desk first. Four out of five briefs, he says, are built on a model of search that stopped being accurate years ago.
“If all you do is follow the crowd – you will only ever be as good as the crowd at very most. Being “as good as” is just not good enough.”…Mark A Preston
