by Jeremy Rivera | Aug 6, 2026 | Interviews, Link Building
Apurva Bose of Overtake Digital joined Mark A Preston on Unscripted SEO to argue that the phrase “local link building” misdescribes the work — because almost none of it happens online. Local Links Transcend Online Interactions Asked directly whether...
by Jeremy Rivera | Aug 6, 2026 | Interviews
Melissa Popp of Rickety Roo gave the most actionable instruction anyone has given on this show, and she gave it about ninety seconds into the local segment. Stop Listening And Go Create One Right Now “And if you don’t have one, stop listening to this...
by Jeremy Rivera | Aug 5, 2026 | Interviews
Jake Melendy runs lead generation for home service and professional service businesses, and his argument on the show is that the industry’s biggest unclaimed opportunity is not ranking — it is response. Editorial note: the verified transcript for this...
by Jeremy Rivera | Aug 5, 2026 | Interviews
Matt Mellinger co-founded the Search Console tool SEO Gets after trying — and failing — to buy it from its developer, and runs a boutique local SEO agency alongside it. Editorial note: the verified transcript for this episode was not available when this...
by Jeremy Rivera | Aug 4, 2026 | Interviews, Link Building
Jeremy Moser co-founded uSERP, a link-building and digital-PR agency, roughly eight or nine years ago. He got there the long way: local SEO for small businesses around Denver out of college, then three or four years at a content-marketing agency where he moved from...
by Jeremy Rivera | Aug 4, 2026 | Interviews, Link Building
Bradley Benner has been doing this since 2010, when he was an electrical contractor trying to make his own phone ring. Today he runs Semantic Mastery (coaching), Tree Care HQ (local SEO for tree-service contractors only) and Semantic Links, the white-label off-page...