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Josh Shankowsky: AI Tools Are Consensus Engines

Josh Shankowsky: AI Tools Are Consensus Engines

by Jeremy Rivera | Sep 30, 2026 | Interviews

Unscripted SEO · Host: Jeremy Rivera · Guest: Josh Shankowsky, Snap SEO Josh Shankowsky learned to code at 12 from a book called HTML in an Instant, built an e-commerce site in high school, and now runs Snap SEO in Edmonton, Alberta. We talked about why...
Laura Iancu: AI Search Quick Wins Are a Wave About to Crash

Laura Iancu: AI Search Quick Wins Are a Wave About to Crash

by Jeremy Rivera | Sep 28, 2026 | Interviews

Unscripted SEO · Host: Jeremy Rivera · Guest: Laura Iancu, founder of Searchpedia Laura Iancu showed up jet-lagged, two weeks back from an SEO trip to China, and still sharper than most people I talk to after a full night’s sleep. She runs...
Chris Panteli: Digital PR, Brand Signals and the Zero-Risk Link

Chris Panteli: Digital PR, Brand Signals and the Zero-Risk Link

by Jeremy Rivera | Sep 25, 2026 | Interviews

Unscripted SEO. Host: Jeremy Rivera. Guest: Chris Panteli, co-founder of Linkifi, a done-for-you digital PR link building agency in the UK that earns tier one media coverage for its clients. Listen to the episode Also on Castos. Recorded 20 August 2025; the full...
Laurent Cohen: We Are Indexing Voice Agents, Not Pages

Laurent Cohen: We Are Indexing Voice Agents, Not Pages

by Jeremy Rivera | Sep 25, 2026 | Interviews

Unscripted SEO. Host: Jeremy Rivera. Guest: Laurent Cohen of GetOblic, a voice-first AI business directory. He has been doing SEO since 2003, starting in health and beauty e-commerce, and now splits his time between Florida and Tel Aviv. Listen to the episode Also on...
Laura Smith: Localize, Don’t Translate, and Get Remembered

Laura Smith: Localize, Don’t Translate, and Get Remembered

by Jeremy Rivera | Sep 23, 2026 | Interviews

Unscripted SEO · Host: Jeremy Rivera · Guest: Laura Smith, Head of Client Strategy at ICS-digital Anytime I get a guest with expertise overseas, I find it fascinating, and Laura Smith brought plenty of it. She leads client strategy at ICS-digital, a UK...
Ross Hudgens on GEO: Versus Pages, CRO and the Co-Citation Vote

Ross Hudgens on GEO: Versus Pages, CRO and the Co-Citation Vote

by Jeremy Rivera | Sep 22, 2026 | Interviews

Unscripted SEO · Host: Jeremy Rivera · Guest: Ross Hudgens, founder and CEO of Siege Media · Recorded September 22, 2026 Ross Hudgens has run Siege Media for going on fifteen years, and he has changed what the agency calls itself twice. It started...
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Recent Interviews

  • Josh Shankowsky: AI Tools Are Consensus Engines
  • Laura Iancu: AI Search Quick Wins Are a Wave About to Crash
  • Chris Panteli: Digital PR, Brand Signals and the Zero-Risk Link
  • Laurent Cohen: We Are Indexing Voice Agents, Not Pages
  • Laura Smith: Localize, Don’t Translate, and Get Remembered

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“If all you do is follow the crowd – you will only ever be as good as the crowd at very most. Being ‘as good as’ is just not good enough.”

…Mark A Preston