Skip to content
UnscriptedSEO.com
  • Episodes
    • Episode/Guest Guide
  • About
  • Blog
    • AI & The Future of Search
    • Full Episode Guide
    • Link Building & Digital Authority
    • Local SEO
    • Technical SEO
    • Content Strategy & Marketing
    • Brand, Entity & Visibility
    • SEO Agency Life & Freelancing
    • Small Business Growth
    • Digital Marketing & Paid Search
  • Services
    • Podcast Production
    • Link Building
    • Park Cleanups
    • SEO Training
    • Sponsor the Show
  • Top 20 SEOs
  • Newsletter
  • Be my Guest
  • Community
Let's Talk
Let's Talk
UnscriptedSEO.com
  • Episodes
    • Episode/Guest Guide
  • About
  • Blog
    • AI & The Future of Search
    • Full Episode Guide
    • Link Building & Digital Authority
    • Local SEO
    • Technical SEO
    • Content Strategy & Marketing
    • Brand, Entity & Visibility
    • SEO Agency Life & Freelancing
    • Small Business Growth
    • Digital Marketing & Paid Search
  • Services
    • Podcast Production
    • Link Building
    • Park Cleanups
    • SEO Training
    • Sponsor the Show
  • Top 20 SEOs
  • Newsletter
  • Be my Guest
  • Community
Chris Panteli of Linkifi on the Unscripted SEO podcast

Chris Panteli: Digital PR, Brand Signals and the Zero-Risk Link

Interviews / Jeremy Rivera

Chris Panteli of Linkifi on why digital PR is a homepage game, why a BBC link is zero risk, and what ChatGPT actually cites.

Chris Panteli: Digital PR, Brand Signals and the Zero-Risk Link Read More »

Laurent Cohen quote: We thought we were indexing pages. We are not indexing pages. We are indexing voice agents.

Laurent Cohen: We Are Indexing Voice Agents, Not Pages

Interviews / Jeremy Rivera

Laurent Cohen launched a 1.6 million page directory and got 300,000 pages indexed in about four months. His explanation: voice agents on every page, and the retention they create.

Laurent Cohen: We Are Indexing Voice Agents, Not Pages Read More »

Laura Smith quote: localising a campaign to the culture of the market

Laura Smith: Localize, Don’t Translate, and Get Remembered

Interviews / Jeremy Rivera

Laura Smith of ICS-digital on localizing campaigns, hreflang and US media pitfalls, meme culture, and the Human-Machine Memory Gap.

Laura Smith: Localize, Don’t Translate, and Get Remembered Read More »

Ross Hudgens quote: CRO is GEO

Ross Hudgens on GEO: Versus Pages, CRO and the Co-Citation Vote

Interviews / Jeremy Rivera

Ross Hudgens of Siege Media on why versus pages, proof on the page and being best for something drive AI search visibility.

Ross Hudgens on GEO: Versus Pages, CRO and the Co-Citation Vote Read More »

“80% of the work that comes across my desk”: Bradley Benner on what agencies are still selling

Interviews, Killer SEO Quotes / Jeremy Rivera

Bradley Benner does white-label fulfilment, so other agencies’ SEO work reaches his desk first. Four out of five briefs, he says, are built on a model of search that stopped being accurate years ago.

“80% of the work that comes across my desk”: Bradley Benner on what agencies are still selling Read More »

Dave Valentine: It Has Never Been Easier to Start a Business, or Harder to Scale One

Interviews / Jeremy Rivera

Dave Valentine of Finch has sold nine of eleven companies. On the Unscripted SEO Interview he explains why SEO is a 401k, why goodwill beats a referral fee, why you should give A players the 20% raise before they ask, and the one-hour-a-week podcast play that earns backlinks and leads.

Dave Valentine: It Has Never Been Easier to Start a Business, or Harder to Scale One Read More »

Cahill Camden on The Unscripted SEO Interview Podcast: podcasts as the trust channel AI cannot flood.

Cahill Camden: podcasts as the trust channel AI can’t flood

Interviews / Jeremy Rivera

Cahill Camden sells AI and says the one channel it can’t flood is a human talking to a human. Why the transcript is the content, what a med spa should record instead of a show, and the fastest way to grow a podcast. Listen now.

Cahill Camden: podcasts as the trust channel AI can’t flood Read More »

Quote card from the episode: sites that have never lost a Google update had on average 20% branded anchor text from different domains; the bottom 1% had 2%. Cyrus Shepard, Zyppy SEO.

Cyrus Shepard: the disavow test that did nothing, brand signals and de-optimizing after HCU

Interviews / Jeremy Rivera

Cyrus Shepard disavowed 3,219 domains and nothing moved. Then the 20% branded-anchor number from his winners-and-losers data, and why his best HCU recoveries came from removing internal links. Listen now.

Cyrus Shepard: the disavow test that did nothing, brand signals and de-optimizing after HCU Read More »

Quote card from the Unscripted SEO podcast: "We know SEO is not dead, first of all, because these LLMs are having to go out and get extra information from somewhere." Martin McGarry, Search Assistance.

Martin McGarry: an ex-black hat on the spam flooding Google, WordPress exploits and perspective in AI search

Interviews / Jeremy Rivera

A reclusive UK SEO who went clean ten years ago explains Telegram link sellers, the HCU profile theory, and why your opinion is currency in AI search. Listen now.

Martin McGarry: an ex-black hat on the spam flooding Google, WordPress exploits and perspective in AI search Read More »

Nick LeRoy on the SEO Job Market: If You Can Bullet-Point It, You’re Replaceable

Interviews / Jeremy Rivera

Nick LeRoy describes the SEO hiring market in one word: ugly. On what AI actually removed, the 25% efficiency question, and why he refuses the who-do-I-cut meeting.

Nick LeRoy on the SEO Job Market: If You Can Bullet-Point It, You’re Replaceable Read More »

← Previous 1 2 3 4 … 21 Next →
Unscripted SEO
“If all you do is follow the crowd – you will only ever be as good as the crowd at very most. Being “as good as” is just not good enough.”…Mark A Preston
About Episodes Episode Guide Be my Guest Sponsor the Show Newsletter

Copyright © 2026 UnscriptedSEO.com · A podcast by SEO Arcade

Powered by UnscriptedSEO.com