by Jeremy Rivera | Aug 10, 2026 | Interviews
Greg Digneo ran a marketing agency from 2008 to 2015, burned out, went in-house, and started Content Guppy in 2021. That arc shows up in how unsentimental he is about traffic as a goal. Most Of Your Traffic Is Not Worth Anything “Because only two or 3,000 of...
by Jeremy Rivera | Aug 10, 2026 | Interviews
Practitioner guidance. This one is prompted by the Unscripted SEO episode with German wedding photographer and freelance SEO Jonathan Schüßler, whose recap is published as how one freelancer ranks in 50 German towns with programmatic SEO. A verified...
by Jeremy Rivera | Aug 9, 2026 | Interviews
Gareth Hoyle joined Mark A Preston on Unscripted SEO and named a pattern that most agency owners recognise immediately and rarely say out loud. Creative Thinkers, Not Business-Minded “It’s challenging because many SEOs, especially those involved in PR and...
by Jeremy Rivera | Aug 8, 2026 | Interviews
Erica D’Arcangelo runs Love Content Development and has worked across companies that have collectively generated a very large amount of contracted revenue. She has a line she will not cross, and she frames it as an artist rather than as a strategist. I Would...
by Jeremy Rivera | Aug 8, 2026 | Interviews
Chris Garrett has been publishing online long enough to have watched several waves of automation arrive with the same promise. His objection to the current one is not that the output is bad. It is narrower and more interesting than that. The Connection AI Cannot Make...